This year Al-Karam has collaborated with one of the legendary designers in Pakistan, which is none other than Faiza Samee. Faiza Samee was recently award the lifetime achievement award at the 11th Annual Lux Style Awards. Faiza Samee design has an unparalleled expertise in some of the rarest and most intricate embroideries in the world. Faiza Samee’s mastery of her art has won her international acclaim. Among her many achievements she was chosen to create the late Benazir Bhutto’s wedding outfit and have exhibited pieces at the Victoria & Albert Museum in London. Immensely popular with clientele at home and in India and the Middle East, Faiza Samee is a credit to Pakistan and its fashion industry. Therefore, it would only make sense that Faiza Samee would best person to create Al-Karam Eid lawn collection for this year.
Alkaram’s Designer Collection 2012 (available at Alkaram Studio and all leading stores nationwide) is poised to become the most glamorous collection of the season yet. It features 3 stunning styles (Classic, Modern and the exciting Fest collection) that include 36 fabulous dresses that stand out for their intricate embroidered looks. So get ready to Look & Feel Dazzling with Faiza Samee and Alkaram! The event took place at Emeral Model where some of the top models wore the exquisite lawn designed by Faiza Samee the models for the show were; Amna Llyas, Mahreen Sayeed, Iraj, Fauzia, Areeba, Saima Azher, Abeer, Sehrish, Maha, Sana Khan, Nadia Balouch and Iqra.
The event started at 6:30, guests and celebrities were interviewed by the MC and Red Carpet host who was none other than Anoushay Ashraf.