KARACHI: Uber, the international smartphone app that seamlessly connects riders to drivers, has launched in Karachi with a Memorandum of Understanding (MoU) with the Sindh Government and Ministry of Transport as a way to promote the effective use of technology within the transport space and make Uber accessible to more riders and drivers.
The MoU is committed to developing technology to bring additional safety, and convenience for Karachi residents, and creating more economic opportunities for individuals and small and medium enterprises using the Uber platform.
CM Sindh, Syed Murad Ali Shah welcomed the introduction of this service and said it would make travelling more convenient and safe and also provide employment to many. He added that Karachi with a population of more than 20 million faces many challenges and he is determined to improve urban transport services through modern public transportation. Uber will be a very good alternative for many including those who use private cars. CM added that he has asked for Uber to take all necessary measures to ensure safety, security and provide the service at very competitive services.
Karachi is the second city to launch in Pakistan in six months. Karachi will first launch with uberGO, its low cost product, and will have a cash option.
In Karachi, uberGO will serve Clifton, Saddar Town, Jamshed Town, Gulshan-e-Iqbal Town, Liaqutabad, North Nazimabad, Gulberg Town, Faisal, Malir, Malir Town, and Korangi to start off with.
Uber helps millions of people every day to move around their city, offering access to affordable, reliable and most importantly safe rides in nearly 400 places worldwide at the simple push of a button.
Zohair Yousafi, Head of Pakistan expansion, said; “Thousands of people have already downloaded the app in Karachi in anticipation of today and we are even more excited about the Sindh Government warm welcome to the city. We like to say that cities choose us, instead of Uber choosing cities and that is extremely true for Karachi. Anyone can now enjoy an affordable, reliable and safe ride at the push of a button thanks to uberGO. The competitive price means using uberGO is the perfect option for anyone wanting to get around the city.
The flexibility, entrepreneurial opportunity and earning potential of Uber’s innovative technology has an equally transformational impact on the livelihoods of driver partners and their families. We have seen this in Lahore and look forward to the positive impact it will bring to Karachi.”